Big 12 commissioner Brett Yormark receives 3-year contract extension through 2030

Big 12 Commissioner Brett Yormark speaks during Big 12 NCAA college football media days in Las...
Big 12 Commissioner Brett Yormark speaks during Big 12 NCAA college football media days in Las Vegas Tuesday, July 9, 2024. (AP Photo/Lucas Peltier)(Lucas Peltier | AP)
Published: May. 6, 2025 at 2:52 PM CDT
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IRVING, Texas (AP) — Big 12 commissioner Brett Yormark has received a three-year contract extension through 2030, the conference confirmed Tuesday.

ESPN first reported the Big 12 board of directors agreed to extend his original five-year contract, which was set to expire in 2027.

Yormark was CEO of Jay-Z’s Roc Nation entertainment company when he was hired to take over for Bob Bowlsby in 2022.

Yormark landed a six-year television contract extension with ESPN and Fox valued at $2.28 billion and shepherded the move of Colorado, Arizona, Arizona State and Utah to the Big 12 following the disintegration of the Pac-12. He also oversaw the Bowlsby-negotiated move of BYU, Cincinnati, Houston and UCF into the Big 12 in 2023.

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“I would like to thank the Board for their continued support,” Yormark said in a statement. “We have made great progress over the last three years, and our best days are ahead. I am thrilled to continue to work alongside our member schools as we grow and strengthen the Big 12 into a Conference that is innovative and prepared for what the future may hold.”